7/7/10

Volkswagen Vento launched or unveiled?



The media of the country is racing towards a dark well of becoming the first news breaker. In the process, the writers try to write very catchy heading nowadays to attract more viewers/traffic. But the user becomes the prey of the exaggerated information that can also be seen in the recent announcement of launch of the Volkswagen Vento in India. Actually Volkswagen just called it an unveiling function but the media, most of the online sites, reported it with most attractive word 'Launch' that is a totally misguiding information. So we decided to give you the right information through our blog. Go through the official press release of the company and then decided who is wrong and whom to blame?

Press Release

Volkswagen, Europe’s largest car maker unveiled its new sedan the New Volkswagen Vento in New Delhi today (06-07-10).

“For the Volkswagen Group, India is an important strategic growth market, as we continue to grow our volumes and market share in this automotive boom market with our brands Volkswagen, Audi and Skoda”, Christian Klingler, Group Board Member for Sales and Marketing commented during the car presentation.

In the first six months of 2010, the Group delivered 16,900 vehicles in India, showing an increase of more than 100 percent and therefore a higher growth than the overall market (+29 per cent).

“This clearly reflects the success story of Volkswagen in India and builds a strong base for our long term goal to achieve 8-10 per cent market share for the Group”, Klingler continued.


Speaking about the showcasing of the Vento, Mr. Neeraj Garg, Member of Board and Director, Volkswagen Passenger Cars, Volkswagen Group Sales India Pvt. Ltd said, “The Volkswagen Vento is a completely new product offering from Volkswagen in India. It will be another important brand pillar for us to stimulate the brand’s growth in the country.”

He further added “The Vento stands for German engineering, Best in Class Features. This particular model has been specifically designed with the expectations and wants of our customers in mind, making the Vento set benchmarks in its class.” he concluded.


The New Volkswagen Vento

The New Volkswagen Vento will be available with a petrol and diesel variant. The petrol variant is equipped with a 1.6 litre engine with an output of 105PS @ 5250 rpm and a Torque of 153NM @ 3800 rpm.

The diesel variant is also equipped with the 1.6 litre engine with an output of 105PS @ 4400 rpm and a Torque of 250 NM @ 1500-2500 rpm.

It will be available in two trim levels including Trendline, Highline. The petrol variant is paired with a 5-speed manual and a 6-speed automatic gear box and the diesel variant is paired with a 5-speed manual gearbox.

The interior is equipped with storage compartment in front doors for 1 litre Bottles, sunglass storage inside glove box, foldable roof handles with coat hooks, front and rear centre armrest, cupholders and “Livon” fabric upholstery are proof of the sure instinct of high design quality which interprets the classic elements of the Vento in a contemporary way.




In exteriors too, the Vento offers Body colored bumpers, Chrome inlays in front grille, body coloured exterior door handles & mirrors (Highline), rough road package with increased ground clearance and partially zinc coated body with 6 years anti-rust warranty.
With regards to safety, the Vento Highline is equipped with ABS, Front Airbags for driver and co-driver, Anti Theft system with interior surveillance and back up alarm.

On comfort, the Vento Highline offers CD MP3 Player with 4 speakers, Electrically adjustable outside mirrors, Climatronic automatic air conditioning with rear AC vents, Remote control for central locking. Multi function info display including door opening warning, height adjustable driving seats and a steering wheel adjustable for reach and rake which improves the drivability of the passenger.

The Vento will establish a leadership position in its class with category defining attributes of space, style, comfort and safety. It will be manufactured at Volkswagen’s Chakan plant with an annual capacity of 110,000 cars and will be available through Volkswagen’s 47 dealerships across the country.


Volkswagen, the largest carmaker in Europe sells its broad model range from the Fox to the Phaeton in more than 150 countries worldwide. Volkswagen currently offers the Jetta and Passat, assembled in Aurangabad for the Indian consumers. Also available on sale now is the iconic New Beetle, the powerful SUV Touareg, Phaeton and the New Volkswagen Polo.

1 comment:

  1. Really Volkswagen is one of the biggest car manufacturer and the most importantly it's introducing new models at a regular interval for which customers don't fed up with seeing same type of models.

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